Right Lines Communications works with some brilliant outdoor brands, events and other organisations. Over the last year, we’ve continued to support these clients as, like us, they’ve grappled with the challenges presented by the pandemic. During that time, the various levels of restrictions have limited what people have been able to do, and where they… Continue reading After the pandemic – finding the way out(doors)
Back in 2001, I was working at Berghaus and we were developing a new marketing campaign – ‘Trust Is Earned’. To bring that to life in advertising, we wanted to tell some stories about strong bonds of trust that had been forged over time, or in exceptional circumstances. And first on our list of potential… Continue reading Doug Scott, an appreciation.
Clearly, I haven’t been able to get out onto the hills as much as usual during 2020, but I did manage a couple of trips over to the Lakes in the summer. On one occasion, Ciaran and I had a lovely long day on the fells between Catbells and Dale Head and we noticed a… Continue reading Encouraging diversity in the outdoors, one step at a time
The North East family behind a new picture book is hoping that it will encourage young children to learn more about letters and words. ‘Here come the Dooblies’ started life as a random comment made by a toddler and introduces readers to the A-Z world of the Alphazooblies, inviting them into the land of Cupboard… Continue reading New children’s picture book by North East family brings alphabet to life with adventure
These continue to be really tough times for the events industry. I work with some individuals and organisations who usually stage great business and consumer events throughout the year. PR work has been a bit quiet on that front (apart from news about postponements, cancellations and virtual events!) and I really feel for colleagues and… Continue reading Inaugural fast5K shows events industry a way